IRIEDAILY Green Weekend

BLACK WEEKEND = GREEN WEEKEND!

We turn Black Friday into Green Weekend!

Like last year, we have decided not to participate in the big Black Friday and Cyber Monday Sales. The reason for this is that sustainability, climate protection and slow fashion have not only achieved a higher status in society, but are at the top of IRIEDAILY’s priority list as well.
Instead, we support the Tropical Forest Foundation OroVerde with 20% of the total net revenue generated on our Green Weekend* in the IRIEDAILY Online Shop and Brand Store Berlin!
*The campaign runs from 27.11.2020 to including 30.11.2020.

OroVerde and the project “Bocas del Polochic” in Guatemala

 The tropical forest foundation OroVerde (Spanish for “green gold”) is actively involved in the preservation of tropical rainforests. Together with local people, they develop long-term preservation projects and thus ensure sustainable rainforest protection.

With the amount generated on this year’s Green Weekend we would like to support a project in the biosphere reserve Bocas del Polochic in Guatemala. The poor nutritional situation on site and the problem of monoculture on the fields ensure that local farmers, out of desperation, keep clearing rainforest in order to expose new fields. This is exactly the reason why it is important not only to take care of reforestation, but also to focus on the education of local workers and families so that they learn about successful long-term cultivation methods such as home gardens and agroforestry systems.

We are very happy to support OroVerde again this year and to contribute to the preservation of the rainforests. By placing an order on our Green Weekend you automatically do something good and support a sustainable, important project! Thank you ❤️
Detailed information about OroVerde and the work in Guatemala, as well as about agroforestry systems and our previous fundraising campaigns for OroVerde can be found here: https://www.iriedaily.de/en/blog/no-black-friday-its-green-weekend/