MAGAZINE

Splish Splash! The new Items of the Week assist you while refreshing in the summer. With the Crazy Fresh 0 Shorts you will be the eye-catcher at the lake, beach or pool!

We’ve fired up the music radar again and have a hot music tip for you: “All In My Head” by Dilemma District!

160 riders, from Slovenia to Austria, 550km and 8000 meters of altitude, in 96 hours – all this is happened at the RAD RACE 96 HOURS!

With the new Items of the Week it’s getting basic! The Flagli Tee and the Flagli Shorts are plain Berlin Basics, which can be easily combined and are available in different colors. Simple, casual and timeless!

High time to stock up on new shorts for the warm days. Lucky for you, the new Items of the Week are all about shorts!

After two years of forced break, the Linz AG Bubbledays can finally took place again on 03-04 June 2022. Check the recap here!

This week it’s all about our Artwork T-Shirts with large front or back print, including quotes from famous personalities!

Finally another event at the IRIEDAILY Brand Store Berlin! The duo freekind. played an acoustic concert at our store!

Finally festivals again! In addition to camping gear and canned beer, of course you also need the right outfits: best colorful & patterned!

Here comes the Farnie line! The new Items of the Week are the Farnie Dress, the Farnie Pants, the Farnie Jumper and the Farnie Shorts.

Finally CDC Festival again! From 25.05. -29.05.2022 in Berlin Neukölln: Europe’s largest dance festival celebrating black (dance) cultures!

The Resort Cap and Resort Bucket Hat protect you from the sun and are stylish accessories to your summer outfit!